Sofia Richie Announced The New Face Of Madonna's "Material Girl" Fall 2015 Campaign (PHOTOS - VIDEO)

Sofia Richie has been announced the new face of Material Girl's Fall 2015 campaign. 










Richie, 16, flaunts the junior fashion brand's new fall line, in celebration of its 5th birthday, with the commercials tagging #CheersTo5Years.



"Sofia Richie perfectly embodies the style and spirit of Material Girl and is the ideal new face for the line," Madonna, 56, shared in a statement.


Madonna's daughter Lola Leon, 18, added: "Coming from an artistic family, self-expression is in our blood. I love Sofia's style and energy, and look forward to collaborating with her."



Check out the video below...


 

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